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Bridging Heritage Craft and Technology
ENLACE Debuts at Downtown Design Riyadh
ENLACE debuted in Saudi Arabia at Downtown Design Riyadh this May inviting attendees to explore the intersection of digital design and traditional craftsmanship. Designed in collaboration with Aranda\Lasch and Maison Louis Drucker, our Enlace collection reimagines the iconic Parisian cafe chair through generative algorithms and expert hand-weaving.
At the booth, visitors had the opportunity to interact with the custom-designed algorithm developed by Aranda\Lasch and Art Blocks Engine technology, designing their own unique chair pattern.
Each chair, crafted by Maison Drucker’s master weavers, embodies the interplay of digital logic and artisanal skill—an algorithmically generated pattern translated into a physical object through meticulous hand-weaving techniques.
"Our collaboration with Aranda\Lasch and Maison L. Drucker symbolizes the harmonious marriage of innovation and heritage, breathing new life into a cherished symbol of French culture. Through this project, we honor tradition while embracing the limitless possibilities of the digital age, offering collectors a tangible piece of Parisian history transformed for the modern world."
ENLACE is more than an evolution of a classic—it is a testament to the potential of generative design to enhance traditional making processes. By expanding the expressive possibilities of cane weaving, the collection underscores how digital tools can work in tandem with craft rather than replace it, fostering new forms of collaboration and enabling designs that were previously unimaginable.
Explore the algorithm and design your own chair!
Press Highlights 🌟
VOGUE ARABIA lists TRAME and the ENLACE collection under their “impressive line-up of global brands, with exciting debuts and creative collaborations” in the article: Immersive Guide to Downtown Design Riyadh
ARAB NEWS highlights ENLACE and our collaboration with Maison L. Drucker in their Lifestyle article: Tradition Drives the Contemporary at Downtown Design Riyadh Fair
DESIGN MILK features the ENLACE collection in their Technology cover story: Enlace Bridges Digital Tools With the Artisanal Heritage of Craft